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Building effective customer relationships : marketing and public relations activities and tools /
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marketing and public relations activities and tools /
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Antczak-Barzan, Anna.
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Anna Antczak-Barzan, Barbara Antczak. |
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Marketing. PR. Reklama (MARKETING.PR.ADVERTISING) (ANT )
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Józefów :
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Wydawnictwo Wyższej Szkoły Gospodarki Euroregionalnej im. Alcide De Gasperi,
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2014.
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179 s. :
il. (w tym kolor.) ;
21 cm.
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Bibliogr. s. 154-158.
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978-83-62753-49-9
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